Plumbing & Heating Specialists.
AB Plumbing
Case Study

Discover how we worked with Birmingham heating engineer business AB Plumbing and transformed their brand.

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Illustrated WordPress Website

What rebranding meant to Worcester based plumbing, heating company, AB Plumbing.

Over the last couple of years WigWag have worked with AB Plumbing to transform their branding and online presence. AB & Plumbing came to us with an idea in mind of how they wanted to rebrand their website.

Through working with us, we came up with the idea of incorporating their main location that they work in as a feature of the website. By including iconic or recognizable landmarks in Birmingham, it gives the website and their business a more personal feel and a “trusted local” feel whilst also remaining professional.


AB Plumbing case study WigWag Nottingham

Website snippet AB Plumbing WigWag Nottingham

Quote sections

AB Plumbing WigWag Website Design

AB Plumbing Quotes Page Web Design

AB Plumbing's Website

As AB Plumbing & Heating's engineers primarily work in the Birmingham area, our illustrators catered their designs to fit with the locations and local landmarks such as the Bullring and the industrial feel that comes with the city. This sets their website and business apart from competitors, as well as creating a "local worker" and trustworthy imagery.

We designed their website according to their brand colours, keeping a clean, simple design in collaboration with the illustrations and animations made by our graphics team.

This included sections dedicated to the heating engineers' needs such as the quoting system, price plans and information about their services.

AB Plumbing Signage

AB Plumbing Review Postcard

We created a Christmas themed seasonal banner for AB Plumbing.

Bespoke to their style of illustration and website, users can get in the festive season seeing seasonal banners whilst looking for the services AB Plumbing & Heating have to offer.

AB Plumbing Heating christmas slideshow

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